Year: 2021

Throughout the past month, I’ve hosted a wide range of guests working across fan engagement, social media, content and international marketing. I thought I’d create a monthly blog series where I summarise each interview with some key insight that YOU can takeaway to excel in your sports career. So, here […]

Jorge ‘Gamebred’ Masvidal is a 35-15-0 UFC fighter with over 6.2 million social media followers and 817,000 YouTube subscribers. Masvidal most recently lost to the Welterweight champion, 19-1, Kamaru Usman, in April. Despite the loss, it hasn’t stopped Jorge from building his personal brand. Since he KO’d MMA veteran Ben […]

This week, I’ve spoken with Rina , Senior Social Media Manager at ONE Championship. Rina and I discussed various topics, including how his sports career began, what makes ONE different, how powerful meme marketing is and more! Question 1: Rina, it’s great to have you on Ash’s Sports Talk. How did your […]

This week, I’ve spoken with Rohan Shukla, Watford FC’s International Marketing Officer. Rohan has had a digitally focused journey into sport which started by studying a Sports Management degree. This interview sees Rohan open up about his experiences at Watford FC, including the club’s challenges, developments in their digital strategy […]

This week, I spoke with Ben Blake, the Co-Founder at InspoHub, a sports marketing content and production agency. Ben and I talked about trends to keep an eye out for, the importance of branded content and what values Ben brings to the sports industry. Question 1: Ben, it’s great having […]

This week, I spoke with Kevin Rye, the owner of fan engagement experts, Think Fan Engagement. In this interview, Kevin touches on how his career in sport started, his perception of fan engagement and how clubs can optimise relationships with their audiences. Q1) Kevin, it’s great to have you on […]

This week, I spoke with the Founding Partner of The Quantrill Partnership, Dominic Quantrill. Dominic’s career journey stems across investment banking, recruitment, sport and entertainment. Dominic breaks down how his sports career journey started, insights into emerging industry trends, networking power, and what makes an impactful brand partnership. Question 1: […]

This week, I spoke with Sam Neter, owner of the British basketball website, Hoopsfix.com and basketball marketing agency, Cut The Net. Hoopsfix cover all kinds of content relating to British basketball, including game highlights, podcasts with sporting stars, exclusive merchandise, live streams, newsletters and more. Sam discusses Hoopsfix’s journey, what […]

This week, I spoke with David Fowler, who works at sports technology marketplace, SportsTech Match. David gives us an insight into how his sports career began, his highlights and his perspective on the sports tech landscape. Question 1: David, it’s excellent to have you on Ash’s Sports Talk. How did […]

This week, I chatted with the Chief Operating Officer of UCFB’s Global Institute of Sport, James McKeown. James has had a long career in sport, seeing him work with The NBA, the Olympics, British Athletics, the Melbourne Commonwealth Games, and more. In this blog, you’ll discover how James’ passion started, […]